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DENINA MÁRTIN COLLECTION

OUR CARE GUIDE

We value our creations and would love to have you wearing them for seasons to come. It’s also better for the environment. That’s why we built up our Care Guide with tips and hacks on how to make clothing last longer. Scroll down to discover our long-time-wear advise.

DMC care guide
Dress details linen collection

L.

Caring for linen

Linen is as easy to look after as cotton, but it is more durable. Linen clothing will benefit from regular laundering and are best not dry cleaned. Wash them on low temperatures in lukewarm or cold water. Use the gentle machine cycle and a mild detergent. Linen does have a tendency to shrink. For that reason, avoid hot water. Also avoid mixing heavy items like jeans, hoodies and towels in a load with linen clothes. As a natural fabric, linen in darker colors may fade with washing over time. Let it air dry. Iron while still damp on medium- to high-heat setting. Bright and dark colored linen clothes should be ironed on the backside of the garment to avoid shiny patches or fading.

W.

Caring for wool

Wool is a fibre sourced from the protective covering, or fleece, of sheep or other hairy mammals. It has a hydrophilic ability to wick away excess moisture, a built-in UV protection, natural wrinkle resistance and recovery, it is non-allergic, as well as resilient and durable. Dust and dirt can dull the appearance of wool fabrics, so we recommend brushing it with a gentle brush from time to time. To remove cigarette or food odours hung your woven clothing in fresh air on a suitable hanger. Wool garments can be refreshed using a steamer, too. We recommend dry cleaning of wool garments, especially coats and blazers.

Pinafore dress in details
zebra motive dress from the collection

C.

Caring for cotton

Cotton is a natural fiber that comes from the seedpod of the cotton plant. It is breathable and preferred by many. Machine wash is recommended with a gentle cycle and low temperature. Cotton will shrink more in hot water than cold, and fabric that’s loosely woven shrinks more than tighter weaves. Shrinking of cotton usually occurs in the drying process, so avoid heat source for the drying process. Air dry is best recommended, as rapid drying causes the natural fibers to become scrunched together. Always turn the cloths inside out to protect the outer side when washing and drying. This will keep the colors true longer.

L.

Caring for Lyocell

Lyocell fabric is an eco-friendly fabric, made from the natural cellulose found in wood pulp. The fiber is economical in its use of energy and natural resources, and is fully biodegradable. Soft, breathable, lightweight, comfortable and great for sensitive skin. Hand-wash is recommended – in cold water with a gentle detergent. Lyocell will shrink about 3% with the first washing, and will resist shrinking from then on. Machine washing, using a gentle cycle, is allowed. However, always refer to the garment care label. Lyocell in darker shades may fade slightly after the first wash, which is normal for all natural fabrics. When ironing, use a warm iron only. Too much direct heat may scorch the fabric. Do not machine dry.

Denina Martin white off dress
care for viscose

V.

Caring for Viscose

Viscose is a non-static fiber made from wood cellulose. It is often referred to as faux silk. Viscose’s high moisture absorbency (13%, as opposed to 8% for cotton) can make it delicate to wash. We generally recommend washing viscose by hand. If machine-washed, use a delicate cycle type and drop down the spin cycle setting to 800. Use cold or lukewarm water – 20°C is great. Never squeeze, bunch up, or wring out viscose to remove water. This can tear the delicate fibers. It is preferred to use a coat hanger for drying viscose clothing. Do not use machine drying. Iron it inside out. Be careful with degrees (110°C recommended), preferably using a damp cloth for greater precaution. Viscose may shrink a little after the first wash but it would go back to normal after properly ironed.

I.

IRONING TIPS

Always iron inside out. Set the temperature to low for delicate materials like silk and viscose. Cotton and linen can be ironed at higher temperatures. We recommend ironing when the fabric is slightly damp when it comes to cotton, silk and viscose. It is advisable to use a damp cotton cloth as a protection barrier between the iron and the garment. We generally recommend steamers for delicate fabrics, including polyester which is temperature sensitive.

hand made collection of clothes
the good washing habits

W.

THE GOOD WASHING HABITS

To help your garments last longer, we recommend washing them inside out to avoid fabrics damage from zippers or buttons, as well as color fading. Set the temperature low to avoid shrinking and decolorization. Use fabric zipped bags for delicate fabrics like silk and viscose. Use half of the recommended detergent. Better for the environment and better for the clothes as detergents can also wash off the color. Do not mix various colors. Always wash only similarly-colored pieces together. Set the spin cycle right – wool blends will require a slow spin speed (around 600rpm), synthetic and cotton will need around 800-1000 rpm.